Posted: September 19th, 2022

WEEK 5 DQ 1 AND 2 AD

 ANSWER THE QUESTIONS ATTACHED AND PROVIDE A PEER REVIEWED ARTICLE AS A REFERENCE

ARTICLE CANT BE NO OLDER THAN 2017

NO LESS THAN 200 WORDS NO MORE THAN 300

SEPERATE THE TWO QUESTIONS AND THEIR REFERENCES THEY ARE SEPERATE QUESTIONS

I have provided the reading articles for this week if you would like to use those

Module 5 DQ 1

Assessment Description

To maximize the effectiveness of a planned campaign to raise community awareness of available services, a mental health provider has contracted a researcher to investigate how residents in an urban immigrant community seek mental health services. What types of useful knowledge could the researcher generate using qualitative methodology to investigate this problem? Explain. What types of knowledge regarding this problem cannot be credibly and dependably generated using qualitative methodology? Explain.

Note: Rather than providing insights into the topics of mental health, immigration, or urban community services, focus your discussion post on the research methodology, research design, and data collection process to resolve this applied research example.

Module 5 DQ 2

Assessment Description

Based on your quantitative analyses of employee contributions to the workplace, you have learned that several employees continue to be dissatisfied and may leave. Turnover is costly and disruptive, so your manager wants you to investigate how employee perceive their work environment and motivation to stay with the organization. What types of useful knowledge could the researcher generate by using qualitative methodology to investigate this problem? What types of knowledge regarding this problem cannot be credibly and dependably generated using qualitative methodology? Support your position.

Note: Rather than providing insights into the topics of employee perceptions or employee retention, focus your discussion post on the research methodology and design, to resolve this applied research example.

College of Doctoral Studies

RES-831 Alignment Table

Directions: Use this to complete the course assignments that require this table. The table will expand as you type information into the cells. Refer to either the GCU quantitative or qualitative dissertation template for additional information on each of the required research components.

 
Problem Statement:

It is presently unknown whether there is a correlation between the salary and monetary incentives that employees in the retail sector receive and the level of customer service the employee delivers.

Purpose Statement:

The purpose of this quantitative correlational study is to examine whether a correlation exists between the monetary compensation of employees and their customer service performance in the retail sector.

Research Questions: 

RQ1: Is the performance of customer service employees correlated to their yearly salary?

RQ2: Does the number of incentives an employee receives, such as bonuses, influence their customer service performance?

Methodology & Justification:

A quantitative methodology was chosen for the present study because both research questions examine quantitative factors, namely the yearly salary and number of employee incentives, and seek to determine if there is a correlation between these quantitative factors and customer service performance. Customer service performance will also be evaluated in a quantitative fashion through the use of a Likest-style survey given to customers after a customer-service interaction with an employee. As such, a quantitative approach is best served for the study, as the study will utilize a correlational design to look at the relationship between the predictor and response variables (Bloomfield & Fischer, 2019). The researcher ruled out a qualitative methodology because qualitative methodologies offers the researcher a deeper grasp of a phenomenon under investigation or the lived experiences of participants, as opposed to focusing on measurable variables to statistically evaluate whether or not the phenomenon exists (Creswell & Creswell, 2017). In this study, the researcher seeks to determine if there is a statistical correlation between the salary of an employee and their customer service performance, as well as examine whether the amount of incentives an employee receives is correlated with their customer service performance. Correlational studies are largely quantitative in nature (Bloomfield & Fischer, 2019) and are not suited for qualitative studies that are meant to discover the perspectives, lived experiences and opinions of the participants. For this reason, the researcher also did not choose mixed methodology for the study, as the study only seeks to do correlation analysis and predictive analysis, as opposed to including qualitative based data.

Bloomfield, J., & Fisher, M. J. (2019). Quantitative research design. 
Journal of the Australasian Rehabilitation Nurses Association, 
22(2), 27-30.

Creswell, J. W., & Creswell, J. D. (2017). Research design: Qualitative, quantitative, and mixed methods approaches. Sage.

Feasibility:

Using a quantitative methodology for the current study is feasible, as employee yearly salaries and bonuses are easily obtained through conversations with company supervisors who have already given informed consent for the study. Moreover, the company chosen for analysis already gives customers an option to rate their customer service experience using a Likest-style survey. As such, the customer service data for the study has already been collected and organized by the company.

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© 2020. Grand Canyon University. All Rights Reserved.

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