Posted: April 24th, 2025

Week 1 Dialogue

In this week’s discussion post, you will respond to the following questions:

• What is Marketing? How does it influence our daily lives, businesses, and society?
• As a Christian, discuss your responsibilities as a Marketer. How should your values guide your ethical decision-making process in this field?
• Share examples in which a company successfully marketed to you.  Why did the marketing work on you? 

Use at least 2 references to support your writing. (Your textbook can be one of your references). 

https://courses.lumenlearning.com/waymakerintromarketingxmasterfall2016/?utm_referrer=https%3A%2F%2Flumenlearning.com%2Fcourses%2Fprinciples-of-marketing%2F

Your initial discussion post (250-300 words) is due by Thursday night at 11:59 PM, with two response posts (100-150 words) to classmates’ posts due by Sunday at 11:59 PM.