Posted: February 26th, 2023

Business Strategy Simulation: Task 1.2

1. Main task (PowerPoint presentation)

• Cover Slide (Erie Group-Lebogang Mokgosi, Madina Bangoura, Suzy Mulunda) 
• Slide 1 – Key Learning Points – Reasons for Success
• Slide 2 – Key Learning Points – Reasons for Failure
• Slide 3 – Key Learning Points – Conclusions
• Slide 4 – Proposed Strategy for Example Budget Segment Product
• Slide 5 – Proposed Strategy for Example Performance Segment Product

1. Overall Strategy:
2. Broad Differentiation
3. Maintain balanced investments in all products
4. Successful team communication

1. Your submission must meet the following formatting requirements:

   Submit one file(s) only.
   Required file format for main submission: PowerPoint presentation (.pptx). All refencing and citations require Harvard referencing style.