Posted: April 24th, 2025

visual culture analysis

Chose a start time and note all the media you consume within a 24 hour period.  Select an average day for you. Use the hour by hour chart attached below to record all the media you come in contact with (billboards, graffiti, social media, television, online streaming, magazines,  etc.).

At the end of 24 hours, review your chart and think about the following: 

1. Which one form of media did you use the most? How much time did you use it?
2. Which one form of media did you use the least (but still use)? How much time did you use it?
3. How much time was spent communicating with another person over media (phone, messaging, e- mail, etc.)?
4. How much time was spent using media that was monologic (one-sided, such as TV or radio, streaming media)?
5. What surprised you about the amount of time you spent engaged in the use of media? Why?
6. Based on this exercise, will you do anything differently (increase or decrease) in using media? Why? or Why not?
7. What are the primary messages in the media you consume?  Is there a pattern? 
8. What are the unexpected or subconscious messages in the media you consume? For example, how often do you find yourself purchasing something that came up as you were scrolling? Or deciding to do something because you saw an ad or a post of someone else doing it? 

Please keep your analysis to 500-700 words.

Turn in your 24 hour chart and your analysis as one pdf file. 

24 hour Visual Media Journal

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2:30 PM

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• Sheet1